Marketing Management - Career

German Degree Bachelor of Arts
Option: Master Programme 'Internationales Management'


Marketing Management employment opportunities

This qualification profile enables graduates to launch a career in a range of marketing functions:

  • product management;
  • key account management;
  • customer relations management;
  • sales functions;
  • advertising;
  • public relations;
  • market research, etc.

Graduates can also begin their careers in companies specialising in marketing and communication, such as

  • marketing and event agencies;
  • advertising agencies;
  • full-service agencies;
  • PR agencies;
  • publishing houses;
  • television and radio broadcasting;
  • suppliers of online services;
  • management consulting